About Video Arts
30 years of experience, 10,000 customers and 200 awards: we’re experts at helping you deliver memorable learning.
The central idea behind Video Arts is to help engage and develop people with longer lasting learning.
What do we do?
We produce and distribute high quality digital learning to help you put across your learning messages in an entertaining and memorable way. We’ve been famous for intelligent, entertaining and straight-talking training for over 30 years. We’ve gone from 16mm films to video, DVD, CDROM and now online streaming video.
We’ve delivered learning content to customers in over 50 countries since 1972.
How do we do it?
We draw upon the finest minds in the business to develop our own content, source material from top producers around the world and even turn broadcast television content into learning. We keep our reputation as market leader through innovation, choice, flexibility, memorability, entertainment and responsiveness.


Why video in learning works
Illustration: an external stimulus is an easy way to prompt discussion.
Impact: a well placed video clip will provide more memorability than any other training resource.
Structure: all of our programmes are structured into bite-sized lessons.
Support: every Video Arts resource comes with a full support kit.
Authority: video acts as an external, objective authority that reinforces the message.
Our history
Video Arts was established in 1972 by a small group of television professionals, including John Cleese, who pioneered the use of humour in training. We continue to make our own programmes, as well as distributing the best of the rest. Our reputation for innovation continues to grow as we bring new technologies to the learning market.
Since 2007 Video Arts has been part of the BAFTA award-winning Tinopolis group, one of the UK’s largest independent media producers across television, animation and new media.