Key features of corporate training videos
The best corporate training videos have been provided by video arts for more than 40 years, supporting organisations’ employees’ professional development. Video has developed a great deal in that time, from VHS to DVD to streaming video today. Things are becoming even more exciting in future, with the ability to augment video by embedding interactive questions, hotspots and branching scenarios.
With the accessibility of digital cameras and online editing tools on our phones, we have seen an explosion of user generated video. Classic click and turn e-learning content is also no longer enough as market analysts Fosway say “Video is rapidly becoming the media choice in digital learning. Whether it’s for performance support, user generated content or for learning scenarios, video is set to grow even further and will also become core to micro learning.”
How it adds value
Video can add value to corporate training initiatives in many ways. The best corporate training videos are well-produced and relevant, making the whole employee training experience more effective. It also drives consistency in training materials and experiences if there are multiple locations. Video can also help to reduce the cost of training by bringing external subject matter expertise into the workplace. With the advent on online video, you can also learn and refresh your skills anytime.
How the Video Arts ethos ties into this?
We think Video Arts have the best corporate training videos we have a proven track record over almost five decades of delivery training messages that stick. Our story driven approach is nothing new – our ancestors told stories to pass on information, avoid danger and foster behavioural change. Video Arts have fused this with the addition of humour and television level production to support the modern workplace learning cycle.