Overview
The aim
How life assurance protection is vital for every family.
About the programme
This powerfully emotive story is motivating for the sales team and gives agents and brokers a platform for discussion with prospective clients. It's suitable for a wide variety of audiences from staff to clients, and provides a great introduction for newcomers to the industry. It also helps admin staff appreciate the human dimension behind every policy.
The key outcomes
-To demonstrate the purpose of life assurance, why its so important and why families should not be with out it.
-To be able to show the ‘short formula for working out how much life cover a person needs to be adequately protected.
Includes electronic training resources:
Video (28 mins)
Leader's guide (PDF)
5 PowerPoint slides
Information:
A Melrose production. Release date: 1992