Straight talking

The art of assertiveness training video

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  • Overview

    Learning objectives

    To equip people with the confidence to get their views and ideas noticed.


    Training for assertiveness

    The basic rule of assertive behaviour is honesty. The thing that usually prevents people behaving and speaking with honesty is fear of the response – however, this fear is generally exaggerated.

    With dramatic sequences and subtle humour, techniques of assertiveness are delivered in a powerful, convincing fashion, shown in action in a series of different settings from a management meeting to a one-to-one conversation between colleagues.

    Particularly suitable for junior management, sales personnel and purchasing staff, this programme is highly reassuring for anyone who has doubts about volunteering what they think - even when asked to do so.

    It also demonstrates why aggressive behaviour doesn't work in the long run and why it's important to establish a negotiating position and stick to it.


    Help your learners to...

    - Learn techniques to present personal opinions and ideas with confidence, honesty and respect
    - Behaving more assertively and be more positive and productive in the workplace


    Training video resources

    Video (27 mins)
    Course leader's guide (PDF)
    Delegate worksheets (Word)
    PowerPoint slides
    Self-study workbook (Word)


    Featuring John Cleese

    A Video Arts production featuring John Cleese, Peter Capaldi and Jennifer Saunders. Release date: 1991

  • Learning chapters

    1. Definition of Assertiveness http://www.videoarts.com/product/MBM5 L01/Definition-of-Assertiveness http://www.videoarts.com/images/products/MBM5 L01.jpg
      John Cleese introduces the topic assertiveness... (read more)
    2. Submissive Behaviour http://www.videoarts.com/product/MBM5 L02/Submissive-Behaviour http://www.videoarts.com/images/products/MBM5 L02.jpg
      Two examples of submissive behaviour : (a) somebody being ignored whilst imparting important information, (b) information being relayed in an unintelligible, confusing way whilst team pretends to understand. Examples of the advantages and disadvantages of submissive behaviour. ... (read more)
    3. Aggressive Behaviour http://www.videoarts.com/product/MBM5 L03/Aggressive-Behaviour http://www.videoarts.com/images/products/MBM5 L03.jpg
      Someone imparting information in an aggressive and threatening way. Examples of the advantages and disadvantages of aggressive behaviour.... (read more)
    4. The Balance Between Submissive and Aggressive Behaviour http://www.videoarts.com/product/MBM5 L04/The-Balance-Between-Submissive-and-Aggressive-Behaviour http://www.videoarts.com/images/products/MBM5 L04.jpg
      Visual of two people on a see-saw describing the necessity for balancing behaviour. Two examples of the benefits of being assertive and of asking the relevant questions.... (read more)
    5. Be Honest About What's relevant http://www.videoarts.com/product/MBM5 L05/Be-Honest-About-Whats-relevant http://www.videoarts.com/images/products/MBM5 L05.jpg
      Fear of the outcome of our honesty - someone being honest with a colleague and visualising the negative outcome. The rules of assertiveness explained.... (read more)

    6. Stick to your Bottom Line http://www.videoarts.com/product/MBM5 L06/Stick-to-your-Bottom-Line http://www.videoarts.com/images/products/MBM5 L06.jpg
      What's negotiable and what isn't. A colleague asking an unrealistic favour and the response firstly in a negative, weak way and then in a positive way (instant replay), leaving room for negotiation.... (read more)
    7. Make it Clear You're Negotiating on Equal terms http://www.videoarts.com/product/MBM5 L07/Make-it-Clear-Youre-Negotiating-on-Equal-terms http://www.videoarts.com/images/products/MBM5 L07.jpg
      Various visual clips showing the negative and positive styles of negotiating and succeeding and how assertiveness underpins all negotiation.... (read more)
    8. Summary http://www.videoarts.com/product/MBM5 L08/Summary http://www.videoarts.com/images/products/MBM5 L08.jpg
      A summary of the lessons on assertiveness.... (read more)

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