Leading with persuasion

The process of effective persuasion

  • Overview

    The aim

    To learn how to use the power of positive persuasion.


    About the programme

    Ever have a great idea but couldn't get anyone to listen? These days success at every level of business depends not only on good ideas, but on the ability to communicate them. Good ideas need somebody to lead them through the process, somebody skilled at persuasion.

    This insightful programme demonstrates the process of effective persuasion. It follows a supervisor has an interesting idea for improving production, but almost no-one on his team wants to listen. Fortunately, one fellow team member thinks he may have a good idea. She guides him through the three essential steps of persuasion: preparation, presentation and response. She also emphasises that persuasion is not about winning; instead, it's about making sure all ideas get presented in the best possible light.

    By the end of the programme, the best idea gains acceptance and viewers learn how to use the power of positive persuasion.


    The key outcomes

    -Learn how to prepare for persuasion and present with confidence
    -Become better at responding to emotional issues
    -Ensure that more of your ideas are accepted


    Programme includes:

    DVD (20 mins)
    Leader's Guide
    Reproducible worksheets


    Information:

    A Video Visions production.

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