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Give 'em the pickle

Your business is not what you sell, it's who you serve

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Training Video

The aim

To show the keys for providing total customer satisfaction.

About the programme

This engaging programme is hosted by Bob Farrell, perhaps one of the most impassioned and motivational speakers on customer service today. He shows how 'pickles’ are those special or extra things you do to make people happy – like walking the customer to the item they're looking for rather than pointing; sending a "thank you" note for their business; or simply calling them by name. The trick is figuring out what your customers want and then making sure they get it.

The programme’s message is contagious! Everyone has pickles to give. Pickles are not about giving discounts or spending more money on customers. They are about going the extra distance for the customer - taking the time to really listen to the individual customer's needs and then offering a specific service or solution to meet it.

Learn how your business can combine top-class service to others, a professional attitude, consistently high standards and excellent teamwork, to provide total customer satisfaction all of the time.

The key outcomes

  • Make customers happy by learning how to go the extra mile to meet their needs
  • Learn skills to provide consistently good customer service all of the time

Programme includes:

DVD (18 mins)
Leader's guide


Produced by Media Partners Production 2005

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